WhatsApp tools price index for Latin America, October 2026

The entry plan is the cheapest paid plan with WhatsApp, at its lowest monthly price, which almost always needs yearly billing. We use the peso price when the vendor publishes one for Mexico.

The USD and MXN columns are approximate conversions at the European Central Bank reference rate of October 22, 2026 (1 USD = 18.7608 MXN). To pay, use the vendor's price.

The median entry plan costs 1,361 MXN a month across the 18 tools with a public price. It ranges from 281 MXN (Callbell, per agent, 3 minimum) to 8,241 MXN (Brevo).

3 of the 18 charge per person: Callbell, Kommo and HubSpot. For those, the table price multiplies by the size of your team.

14 of the 18 say on their page that Meta's message charges are paid on top of the plan. The rest cover part of it, skip the API or leave it unclear.

The lowest price of 14 of the 18 requires paying a year, six months or three months up front. Callbell and Kommo publish no month-to-month option on any plan.

Only 3 publish a price in Mexican pesos: Leadsales, Eva and Brevo. Only 2 mention a Mexican invoice on their page: Leadsales and Eva.

The full table lists every plan and every billing option the vendors publish, including the top tiers and the free plans.

19 plans have no public price that can be verified; 10 of them ask for a quote. They are listed with the reason, never as zero.

We opened each tool's official pricing page on October 23 and 24, 2026. An automated browser set to Mexican Spanish kept a screenshot and the text of each page.

These are public list prices, before taxes, without Meta's message charges, overage or optional setup. They are not purchase quotes for a Mexican billing address.

When a vendor shows several terms, the full table lists all of them. A yearly price shown per month is stored as that monthly equivalent.

Cheetrack publishes in UF and in dollars; we convert its dollar amount and never invent a UF exchange rate.

Every page is re-read each quarter. The next edition comes out in January 2027.

The data is published under a CC BY 4.0 license: you may use and cite it if you credit EvaAI as the source.